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Ads28 October 20266 min read
Meta Pixel setup: pehle Pixel, phir ads spend
Ads budget jalane se pehle tracking sahi honi chahiye. Meta Pixel setup ka practical checklist for Pakistani stores.
Bina Pixel ke ads chalana andhere mein shooting hai. Aapko nahi pata kaun convert ho raha hai, kaun audience value rakhti hai, aur kis creative pe scale karna hai.
Basic setup order
- Meta Business Manager + Ads account ready rakho
- Events Manager mein Pixel create karo
- Website pe base Pixel code install karo (theme/app/GTM)
- Domain verification complete karo
Important events jo almost har store ko chahiye
Sirf PageView kaafi nahi. Conversion optimization ke liye standard events track karein: ViewContent, AddToCart, InitiateCheckout, Purchase (ya Lead agar WhatsApp/form based funnel hai).
- Test Events tool se real-time check karo
- Duplicate Pixel fires avoid karo
- Thank-you / order-success page pe Purchase/Lead confirm karo
Spend kab start karein
Jab Events Manager mein key events sahi aa rahe hon. Warna learning phase mein Meta ko galat signal milte hain aur budget waste hota hai. Tracking pehle, scale baad mein.
Next step chahiye? Team se WhatsApp pe baat karein ya related service page dekhein.